Capsim study guide 2024 - Study guides, Class notes & Summaries

Capsim Exam Study Guide | Questions with 100% Correct Answers | Latest Update 2024 | Verified

1. When opening the Excel version of Capstone®, you should do what to Macros? - Enable If there are two identical products, one that has 100% accessibility and one that has 0% accessibility, - the product with 100% accessibility will outsell the other 2 to 1 providing all other attributes are identical. 3. How many products does every team start with? - Five products 4. What are three of the five Segments? - a. Traditional, Low End, Performance 5. A segment manager's task is to - b. veri...

Capsim Exam Study Guide | Questions with 100% Correct Answers | Latest Update 2024 | Verified

1. When opening the Excel version of Capstone®, you should do what to Macros? - Enable If there are two identical products, one that has 100% accessibility and one that has 0% accessibility, - the product with 100% accessibility will outsell the other 2 to 1 providing all other attributes are identical. 3. How many products does every team start with? - Five products 4. What are three of the five Segments? - a. Traditional, Low End, Performance 5. A segment manager's task is to - b. veri...

CAPSIM Exam Study Guide (2024) || With Complete Questions & Solutions (Graded A+) CAPSIM Exam Study Guide (2024) || With Complete Questions & Solutions (Graded A+) 1. When opening the Excel version of Capstone®, you should do what to Macros? a. Enable b. Disable c. Engage d. Disarm e. Does not matter - ANSWER - a. Enable 2. If there are two identical products, one that has 100% accessibility and one that has 0% accessibility, a. the one with 0% accessibility will not sell at all ...

Capsim Exam Study Guide--Business Policy (Williamson) 2024 || All Questions & Solutions (100% Correct) Capsim Exam Study Guide--Business Policy (Williamson) 2024 || All Questions & Solutions (100% Correct) When opening the Excel version of Capstone®, you should do what to Macros? a. Enable b. Disable c. Engage d. Disarm e. Does not matter - ANSWER - a. Enable. If there are two identical products, one that has 100% accessibility and one that has 0% accessibility: a. the one with...

When opening the Excel version of Capstone®, you should do what to Macros? a. Enable b. Disable c. Engage d. Disarm e. Does not matter - ANSWER a. Enable. If there are two identical products, one that has 100% accessibility and one that has 0% accessibility: a. the one with 0% accessibility will not sell at all because consumers can't find it. b. the product with 100% accessibility will outsell the other 2 to 1 providing all other attributes are identical. c. the one with 0% acc...

What are the 5 market segments? and what is a market segment? - ANSWER 1. Traditional 2. Low End 3. High End 4. Performance 5. Size - Group of customers with similar purchasing concerns What does the perceptual map show? - ANSWER the positioning of a product in the different segments. Where do all 5 segments fall in the map? - ANSWER - Upper left = low segment - Next to low segment on the upper right side = Performance - middle = traditional - bottom left = size - Bo...