Seo strategies - Study guides, Class notes & Summaries

What is HubSpot and what does HubSpot do? - Answer- HubSpot is an all-in-one software platform paired with on-going, personalized support that allows you to effectively and efficiently execute inbound marketing strategies. Specifically, the software empowers marketers to attract new visitors to their website and social media presence, convert these visitors into leads, nurture these leads with personalized content, convert these into closed sales and continue to delight these customers after the...

Test Bank for Digital Marketing Strategy: An Integrated Approach to Online Marketing 3e 3rd Edition by Simon Kingsnorth. ISBN-13: 5978 Contents List of Figures List of Tables Dedication About the author About the contributors Introduction: How will this book transform your digital marketing strategy? What is a digital strategy? What’s the story of this book? How to get the most from this book 01 The foundations of digital marketing What we will cover in this chapter The 4 Ps of marketing Porte...

Value chain analysis - Answer-views a firm as a series of business processes that each add value to the product or service Primary activities in the value chain - Answer-found at the bottom of the value chain, these include business processes that acquire raw materials and manufacture, deliver, market, sell and provide aftersales services Support Activities in the Value Chain - Answer-found along the top of the value chain and includes business processes, such as firm infrastructure, human ...

Internet of Things IoT A term used to refer to the large number of networked devices e.g., personal items, home appliances, cloud appliances, cloud services, vehicles, etc. that can now connect to the Internet. Radio frequency identification A technology that exchanges data through a wireless connection between a reader and a tag attached to a product to track the movement of the product. IP l-based networking is globally adopted The Internet provides global connectivity for any user, business...

DMD 3998 Final Exam | Verified with 100% Correct Answers True or False: your brand should be active on every social network to maximize your audience size. False Which of the following social networks has the highest percentage of female active users? Pinterest Which of the following is a reason to narrow your target audience beyond basic demographics? On average, people use 7.5 social networks, so you must provide unique and niche value How much should you understand about your audience on s...

MGSC Exam 2 Questions And Answers 100% Verified 2024/2025 What is the primary difference between a web directory and a crawler based search engine? - answerCrawler search engines rely on sophisticated computer programs called "spiders," "crawlers," or "bots" that surf the Internet, locating webpages, links, and other content that are then stored in the SE's page repository. Web directories are categorized listings of webpages created and maintained by humans. Because websites are o...

IAAP CPACC Certification: Declarations, Standards, Laws, and Management Strategies (Answered) RATED A+ 2023|2024 LATEST UPDATE Accessibility only benefiting a small minority is a myth. Who does accessibility benefit? (1) 1. Everyone: websites work better across platforms, SEO is improved, anyone can acquire a disability at any time, and those with disabilities are a sizable minority of the overall population Accessibility being a short-term project is a meth. What is the truth? (4) 1. Acc...

A Word processor, Excel, and video games are examples of what kind of computer component? Software Which of the following is a nutrition coaching option for a fitness professional or nutrition coach operating virtually? One-on-one nutrition coaching via a virtual scheduling tool In general, what type of biometric trend is favorable, indicating an improvement in stress resilience and physical and mental health? A steady increase in HRV over time Working with shift workers ...

Stages of the consumer buying process - answer-Problem Recognition Information Search Alternative Evaluation Purchase Decision Post Purchase Behavior Problem Recognition - answer-Digital marketing facilitates this through -targeted online and mobile ads -user generated content (UGC) Information Search - answer-Digital marketing facilitates this through -Search engines -QR codes Alternative Evaluation - answer-Digital marketing facilitates this through -UGC -Blog posts -Revi...

What is defined as a way for businesses to interact with people (customers) online? a.) social media interactions b.) social media marketing c.) online networking d.) online connecting A. social media marketing True or False: With the help of social media, the online world today has shifted from a one-to-many to a many-to-many method of interaction. true True or False: A social media marketing plan needs to be in place before your social media efforts begin. true What was...