Retargeting allows you to - Study guides, Class notes & Summaries

Google Digital Garage Certification Exam. 1. "Because online attention spans are shorter, a great hook or opening sentence is important to draw people in." What is this a best practice example of? 2. A lot of factors can affect how well a website will rank on search engines. What role does metadata have in this process? 3. Analytics can help optimize your website for which of the following? 4. Building a plan will help you to focus your efforts when using social media. What shoul...

Salesforce Marketing Cloud Consultant EXAM (180 Q&A) Spring 2023. Northern Trail Outfitters (NTO) is running a campaign for a brand new type of footwear inside Journey Builder. The entry event: Prevents contacts from entering the journey if "shoes" is not selected in their preferences. Is based on a data extension which has Email Address as Primary Key. A few weeks after launching the campaign, NTO's data analyst noticed a reduced email volume and that some contacts inside the data ext...

Monthly content reports can help keep you on top of your content marketing efforts. What should be included in a monthly content report as part of a content audit? (2) 1. keyword density 2. topic ideas 3. most successful content 4. key metrics - answer-most successful content and key metrics You are developing a content calendar for the quarter. You have included the copy and format that you are going to use, the theme, the date and the time the post is to be published. What elements are...

MKT 315 Exams Questions with Comprehensive Solutions Content Marketing A type of marketing that involves the creation and sharing of online material (such as videos, blogs, and social media posts) that does not explicitly promote a brand but is intended to stimulate interest in its products or services. Search Marketing The process of gaining traffic and visibility from search engines through both paid and unpaid efforts. SEO Earning traffic through unpaid or free listings ...

Digital Media Sales Certification Practice Exam 2023 Correct 100%(RATED A+) A mobile advertiser is gauging the effectiveness of a mobile campaign by the number of leads received in a given month. What is the best way to track the response rate? - ANSWERSClick-to-call A client with a budget of $50K wants to purchase 3MM impressions. They want the impressions broken down with 50 percent in standard ads at $12/CPM, 25 percent in video at $16/CPM, and 25 percent in a takeover. What would t...

DMI PRO TEST Questions and Answers (Results) Latest 2024/2025. Navigational keywords - Correct Answer Centered around a brand or person Keyword Research Tooks - Correct Answer Google, keyword planner Keywords everywhere Surfer SEO SEMrush Review value and difficulty of keywords - Correct Answer Look at Google keyword planner monthly, then review where your website ranks for each keyword. setting up Google account - Correct Answer select switch to expert mode P1 ke...

DMI Pro Exam Questions With Verified Solutions Inbound marketing characteristics - Correct Answer - Pull strategy - Attracts leads by providing helpful content - Closely aligned with digital marketing Outbound marketing characteristics - Correct Answer - Push strategy - Uses volume and repetition to spread word of existence - Associated with traditional and digital marketing Owned media examples - Correct Answer - Website - Blog -Social Media account Paid media exam...

DMI Pro Exam Questions With Complete Solutions 2024 Inbound Marketing - Correct Answer Pull Strategy, closely aligned with digital marketing, attracts leads by providing helpful content Outbound Marketing - Correct Answer Associated with traditional and digital marketing, uses volume and repetition to spread word of existence, push strategy Owned Media Example - Correct Answer Blog, Website, Social Media Account, Paid Media Example - Correct Answer Display Ads, Social M...

What does "PII" stand for? - CORRECT ANSWER Personally Identifiable Information In RTB, a SellSide Platform (SSP) represents the publisher and also hosts an auction on a per impression basis. - CORRECT ANSWER True The major difference between a true DSP and an ad network is: - CORRECT ANSWER An ad network focuses on both the demand side and supply side As RTB evolves: - CORRECT ANSWER The epicenter of power moves from the sell side to the buy side If you are the only one on the...

Google Digital Garage Certification Exam Latest 2021 Graded A+ Google Digital Garage Certification Exam Latest 2021 Graded A+ What's the biggest challenge for most businesses when going online? Web analytics can tell you many things about your online performance, but what can analytics tools not tell you? Website hosting servers have their own unique IP address, what does this address consist of? When defining a strategy for your business, how can competitor analysis help you ...