Marketing

Florida National University

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Marketing Management
  • Marketing Management

  • Exam (elaborations) • 43 pages • 2021
  • 1) Which of the following statements about marketing is true? 2) is the art and science of choosing target markets and getting, keeping, and growing customers through creating, delivering, and communicating superior customer value. 3) Identify the correct statement about marketing management.
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Cost Management A Strategic Emphasis
  • Cost Management A Strategic Emphasis

  • Exam (elaborations) • 26 pages • 2021
  • 1. In SWOT analysis, strengths and weaknesses are most easily identified by looking: 2. In SWOT analysis, strengths and weaknesses are most easily identified by looking: 3. Which of the following does not represent a possible opportunity for a manufacturing firm as a part of SWOT analysis?
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