Ag Communication CDE exam questions
with complete solutions 2024
A jstatement jor jadvertisement jbroadcast, jusually jfor jfree, jon jradio jor jtelevision
jto jpromote jan jevent jor jidea jthat jbenefits jthe jcommunity jis jcalled ja...
A. jpublic jstation jaddress j
B. jpress jstyle jannouncement
C. jpersonal jstation jarchive j
D. jpublic jservice jannouncement j- jANS✓✓-D. jpublic jservice jannouncement
Scripts jfor jbroadcast jnews jstories jare jtypically j____________ jthan javerage
jnews jstories jin jnewspapers.
A. jshorter
jB. jlonger
C. jmore jhumorous j
D. jmore jdescriptive j- jANS✓✓-A. jShorter
Broadcast jnews jstories jare jbuilt jaround jtaped jexcerpts jfrom jrecorded
jinterviews, jcommonly jcalled j...
A. jblurbs j
B. jnews jclips
C. jcaptions j
D. jsound jbites j- jANS✓✓-D. jsound jbites
Broadcast jwriting jcalls jfor ja jtone jthat jis j...
A. jtechnical j
B. jconversational
C. jpoetic j
D. jeducational j- jANS✓✓-B. jconversational
5. jFrom ja jpublic jrelations jperspective, jwhat jis ja jprimary jbenefit jof jhaving ja
jtelevision jor jradio jnews jstory jbroadcast jabout jyour jorganization jor jevent?
A. jgood jdepth jof jcoverage j
B. jtargeted jto ja jnarrowly jdefined jaudience
C. jgreat jtextual jdetail j
D. jperceived jas jhighly jcredible j- jANS✓✓-D. jperceived jas jhighly jcredible
Headlines jshould jbe jwritten jin j...
A. jpassive jvoice jand jpast jtense j
B. jactive jvoice jand jpresent jtense
C. jactive jvoice jand jpast jtense j
A jnews jstory jabout ja jcow jin janother jcountry jthat jhad jquadruplets, jall jof jwhich
jsurvived, jis jnewsworthy jto jan jagricultural jaudience jbecause jof...
A. jtimeliness j
B. jproximity
C. juniqueness j
D. jB jand jC j- jANS✓✓-C. juniqueness
Paraphrasing ja jsubject's jquotation jto jmake jit jclearer jfor jaudience jmembers
jusually jinvolves jusing ja(n) j...
A. jdirect jquote j
B. jindirect jquote
C. jpartial jquote j
D. jsecond-hand jquote j- jANS✓✓-B. jindirect jquote
People jare jmost jinterested jin jnews jthat jis j...
A. jlocal jand jtimely j
B. jnational jand jtimely
C. junique jand jinternational j
D. junique jand jnational j- jANS✓✓-A. jlocal jand jtimely
Most jleads jin jnews jstories jare j_____________ jlong.
A. jone jsentence j
B. jtwo jsentences
C. jthree jsentences j
D. jfour jsentences j- jANS✓✓-A. jone jsentence
The jmain jpurpose jof jpublic jrelations jis jto j...
A. jdeliver jnews jto jthe jpublic j
B. jsell ja jproduct jor jservice
C. jcompete jin jthe jmarketplace j
D. jdevelop jand jmaintain jan jimage j- jANS✓✓-D. jdevelop jand jmaintain jan jimage
______________ jis jthe jterm jused jto jdescribe jefforts jto jbuild jrelationships jwith
jjournalists jin jorder jto jcapture jpositive jnews jcoverage.
A. jnews jrelations j
B. jmedia jrelations
C. jpublic jrelations j
D. jcommunity jrelations j- jANS✓✓-B. jmedia jrelations
A jcatch jphrase jused jin ja jcommunications jcampaign jto jhelp jan jorganization
jestablish jits jpublic jidentity jis jcalled ja...
A. jhighlight jphrase j
B. jlogo
C. jslogan j
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