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INSIDE LVMH () FINAL EXAM AND ANSWERS
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INSIDE LVMH () FINAL EXAM AND ANSWERS
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INSIDE LVMH (2024-2025) FINAL EXAM ANDANSWERS
Which of the following statement is NOT a pillar of social
responsibility at LVMH? - <<<Answers>>>- Providing
access to digital for all
What is equity about ? - <<<Answers>>>It's about fairness
based on individuals varying life experiences.
How can you help your (future) organisation harness diversity
in a way that promotes greater inclusion? - <<<Answers>>>-
Being aware that out-group bias exists and we are all prone to
it.
- Acting as an ally when you see inequity or exclusion
- Being open to difference and learning helps counteract
exclusion.
The circular economy is a free market system in which
temporary positions are common and organisations hire
independent workers for short-term commitments -
<<<Answers>>>False
The goal of the IME (Institut des Metiers d' Excellence) is to -
<<<Answers>>>Transmit savoir-faire
How can a brand develop its customer loyalty ? Through -
<<<Answers>>>- Clientelling programs
, INSIDE LVMH (2024-2025) FINAL EXAM AND
ANSWERS
- Partnership with other maisons
- Dedicated events
- Services
At Guerlain, what are the three pillars that create a connection
with customers ? - <<<Answers>>>- Store teams
- Customer programs
- Place and retail design
In transitioning from multi-channel to omni-channel, Wendy
Chan shares the 3 critical pillars for success: -
<<<Answers>>>Data
IT
People
About the customer experience: the COVID crisis has been an
incredible accelerator of the shift from transaction to
personalised service - <<<Answers>>>Yes
What are the main qualities to succeed as a store manager ? -
<<<Answers>>>- You need to have an insatiable curiosity for
products
- You need to be passionate
- You need to like people
- You need skills in storytelling
, INSIDE LVMH (2024-2025) FINAL EXAM AND
ANSWERS
What are the 2 main roles of store managers ? -
<<<Answers>>>- Providing a lasting experience with their
clients
- Developing their team
When it comes to retail, what objectives do data and AI serve
? - <<<Answers>>>- Automating tasks to improve customer
satisfaction
- Optimising the retail space
- Personalising the customer experience
According to Gautier Pigasse, the use of technologies such as
the blockchain is helpful to create a seamless luxury
experience in a secure environment to best meet our client
expectations - <<<Answers>>>True
Which of the following are part of the 7 essential
characteristics that help measure the luxuriousness of an offer
? - <<<Answers>>>- Quality
- Signed brands
- Scarcity
- Delivering experiential rewards
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