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LOWA COMMERCIAL APPLICATOR LICENSE EXAM
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LOWA COMMERCIAL APPLICATOR LICENSE EXAM
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LOWA COMMERCIAL APPLICATOR LICENSE EXAMACTUAL EXAM COMPLETE 250 QUESTIONS WITH
DETAILED VERIFIED ANSWERS (100% CORRECT
ANSWERS) / ALREADY GRADED A+
What is the meaning of communication - ANSWER: Communication is an exchange of
facts, ideas, opinions or emotions by two or more persons
Characteristics of Communication - ANSWER: Involves 2 or more persons, is a two-
way and continuous process, which is a pervasive function done formally and
informally
Characteristics of Communication - Two or more persons - ANSWER: Means it
includes a sender and receiver
Characteristics of Communication - Two-Way process - ANSWER: Means the
communication is not complete unless the receiver has understood the message
properly and his response is known to the sender
Characteristics of Communication -
Continuous process - ANSWER: Means there is ongoing circulation of ideas, opinions
and facts among the members of the organisation
Characteristics of Communication - Pervasive Function - ANSWER: Means that
everyone communicates and it is essential in all types of organisation and every
departments of the organisation as well
Characteristics of Communication - Mutual Understanding - ANSWER: Means that
both information and understanding of the subject matter is involved
Characteristics of Communication - Multiple channels - ANSWER: Means it travels
upward, downward and side-to-side
Characteristics of Communication - Several media - ANSWER: Means communication
can also be through a wave, a wink, lip movement, charts, symbols, etc
Elements of communication process - ANSWER: This is basically a step by step
process that shows the various elements that is included for the communication to
be complete
Elements of communication process - Sender - ANSWER: Means who initiates the
communication
Elements of communication process - Message - ANSWER: Means the idea that is
expressed in the physical form
, Elements of communication process - Encoding - ANSWER: This means that the
message is converted into symbols
Elements of communication process - Channel - ANSWER: This is the mode of
communication and it can be by way of calls, letters, e-mail, etc
Elements of communication process - Receiver - ANSWER: The person who receives
the message
Elements of communication process - Decoding - ANSWER: This is where the symbols
that were encoded earlier, are decoded to understand the message and make it
meaningful
Elements of communication process - Feedback - ANSWER: This is where the receiver
acknowledges receipt of the message and sends out a reaction or response
Relevance of communication - ANSWER: Increase in size, growing specialization,
technological advancements, cut-throat competition, trade union movement, human
relations, public relations, personal assets
Relevance of size - ANSWER: As companies are getting bigger and having offices in
different parts of the world, an efficient system of communication is needed for
these setups
Relevance of specialization growth - ANSWER: For the smooth function of various
departments in an organisation. E.g., sales department over-booking or under-
booking the number of items the production department requires
Relevance of technology - ANSWER: To keep with with technological advancements,
staff need to be trained to update their knowledge and apply the new technology
Relevance of cut-throat competition - ANSWER: Basically this means that there are
competitions between various organisations. for e.g, the financial institutions have
to compete between themselves to be more competitive and therefore
communication in the form of advertisements, personal contacts and publicity are
essential and relevant
Relevance of Trade Union Movement - ANSWER: Where there are trade unions, the
union leaders must be consulted. This calls for regular exchange of information and
ideas between managers and union officials to maintain a healthy relationship
Relevance of Human Relations - ANSWER: Communication is needed to develop
mutual trust and confidence. There will also be a sense of belonging and loyalty to
employees who participate in the decision-making process
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