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Mass Communication Research Exam Questions and Answers Graded A+

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  • Mass Communication Research

Mass Communication Research Exam Questions and Answers Graded A+ Which principle of research is met by directly observing and measuring phenomena? - Answers Empirical Which principle of research is met by carefully planning studies and consistently following those plans? - Answers Systematic Whi...

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  • October 28, 2024
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  • Exam (elaborations)
  • Questions & answers
  • Mass Communication Research
  • Mass Communication Research
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TutorJosh
Mass Communication Research Exam Questions and Answers Graded A+

Which principle of research is met by directly observing and measuring phenomena? - Answers Empirical

Which principle of research is met by carefully planning studies and consistently following those plans? -
Answers Systematic

Which principle of research refers to the idea that the community of scholars should share definitions
for important ideas in communication? - Answers Cyclical

Research gains strength over time because of this principle of research, in which scholars constantly test
and expand prior studies. - Answers Intersubjective

A ________ describes a situation where the value of one variable can be used to more accurately predict
the value of another. - Answers Relationship

Partial __________ occurs when many aspects of a study are carried out again, but others are modified,
beyond just the sample. - Answers Replication

What is the term for systematic errors in research created when researchers distort results as a
reflection of their personal beliefs or expectations? - Answers Bias

If a researcher uses numbers to describe a variable, this represents what type of measurement? -
Answers Quantitative

Research that focuses on the specific details of individual situations as opposed to broad but basic
patterns is known as ________. - Answers Ideographic

An initial step in many research projects is to gather data that offer preliminary insights into relevant
variables in patterns, a goal known as ___________. - Answers Descriptions

Which goal of research involves identifying and then testing possible reasons that two or more variables
are related? - Answers Explanation

Which goal of research is met by studies that look to identify and measure patterns based on limited
prior expectations, but without the goal of fully understanding why those patterns occur? - Answers
Exploration

Which goal of research is reflected in a situation where the researcher wants to address a practical
problem, such as how to use advertisements to encourage people to stop smoking? - Answers
Application

If a person has a consistent belief about how communication works, based on something they were
previously taught or discovered, and persists in reaching answers consistent with this belief regardless
of other evidence, this would reflect which way of knowing? - Answers Tenacity

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