There are three levels of strategy that impact various levels in a company: corporate,
business and managerial/functional level strategy. Which level of strategy is most
relevant when making choices about how a business-unit within the firm will be
competitive?
Which strategic management analytic framework is most applicable to utilize when
examining major factors that influence profit potential of the premium chocolate
industry?
Financial Ratio Analysis
Porter's Five Forces
VRIO
STEEP - ANSWER Porter's Five Forces
Which of the following would decrease the threat of new entrants - that is, new
competitors - in a Porter's Five Forces analysis?
, There are relatively low start-up costs
There is strong brand loyalty for existing competitors
The industry is forecasted to grow 10% annually
There are a large number of differentiated products within the market - ANSWER There
is strong brand loyalty for existing competitors
Which of the following is an example of a sociocultural factor in a STEEP analysis?
There are increased environmental concerns about packaging and procurement
Demand for chocolate has increased because it has antioxidants and consumers are
more health conscious.
Some competitors (large companies) are trying to change the legal definition of
"chocolate"
Premium chocolates are frequently handcrafted making use of very minimal technology
- ANWER Demand for chocolate has gone up due to the fact it contains anti-oxidants and
people have grown healthier conscious.
What would be an appropriate assessment of what a firm is doing if their return on
assets is rising and well above the industry average?
The firm is doing a poor job of using its asset to generate profit.
The firm has a lot of debt.
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