MAR3023 UF Pre Exam 3 Assessement Questions And All Correct Answers.
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Course
UF MAR3023
Institution
UF MAR3023
interactivity - Answer refers to companies listening to customers and responding to their needs
individuality - Answer treating customers as individuals & empowering them, giving them a say
choiceboard - Answer online tool that allows for customers to customize products they order
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MAR3023 UF Pre Exam 3 Assessement
Questions And All Correct Answers.
interactivity - Answer refers to companies listening to customers and responding to their needs
individuality - Answer treating customers as individuals & empowering them, giving them a say
choiceboard - Answer online tool that allows for customers to customize products they order
collaborative filtering - Answer a process that automatically groups people with similar buying
intentions, preferences, and behaviors and predicts future purchases
personalization - Answer the consumer-initiated practice of generating content on a marketer's website
that is custom tailored to an individual's specific needs and preferences
permission marketing - Answer GNC
context - Answer the visual design and layout of the website
content - Answer the sounds, videos and pictures on the site
connection - Answer the connection of the site with other sites
communication - Answer the degree to which the site facilitates communication
community - Answer the degree to which user to user communication exists on the site
commerce - Answer the ability to facilitate commercial transactions
, average time per unique visitor - Answer average visit per month X average timer per visit
online consumers - Answer the subsegment of all internet users who employ this technology to
research products and services and make purchases
bot - Answer an electronic program that combs websites to compare prices
eight-second rule - Answer a view that customers will abandon their efforts to enter and navigate a
website if download time exceeds eight seconds
web communities - Answer websites that allow people to congregate online and exchange views on
topics of common interest
blogs - Answer Personal Web sites to share activities and opinions
viral marketing - Answer internet enabled means of encouraging those who receive marketing efforts
to share and pass on those efforts to their network
dynamic pricing - Answer the practice of changing prices for products and services in real time in
response to supply and demand conditions
cookies - Answer computer files that a marketer can download onto the computer and mobile phone
of an online shopper who visits the marketer's website
behavioral targeting - Answer uses information provided by cookies for directing online advertising
from marketers to those online shoppers whose behavioral profiles suggest they would be interested in
such advertising
social commerce - Answer the use of social networks for business
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