BUS 225 Module Six AssignmentModule Six AssignmentSouthern New Hampshire UniversityBUS 225: Critical Business Skills for SuccessModule Six Assignment Analysis of Content The Performance Highlight that Estee Lauder used in their 2020 Year in Review reflects data to demonstrate how well the company w...
Module Six Assignment Analysis of Content The Performance Highlight that Estee Lauder
used in their 2020 Year in Review reflects data to demonstrate how well the company was
performing during the year 2020. They used a combination of a bar chart and line graphs. The
bar chart shows a comparative chart against their competitors, Global Prestige Beauty, and
S&P 500 Consumer Staples Index, within a 5-year period. This chart demonstrates that Estee
Lauder average annual net sales is more than double of that of the S&P 500 Index, but they
are about at the same amount as Global Prestige Beauty. The line graph right below the bar
chart shows the company's diluted net earnings per common share. This reflects a stable
growth from 2016 through 2020. The last line graph shows a comparison of a 5-year
cumulative total return. This line graph compares it to the S&P 500 Index and shows that it
had a stronger performance than that of the S&P 500 Index. Some of the data visualizations
that are provided in the report are bar charts and line graphs. Many people have an easier time
understanding how a company is performing by seeing a visual chart instead of just reading
the number data. All the charts use different shades of blue, and it is not overly complicated.
There are only a few comparisons, which makes it easier for the reader to understand it. The
legend is also simple and clear for the reader to understand. The visualizations also convey
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