IOP3705 Assignment 4 (DETAILED ANSWERS) Semester 2 2024 - DISTINCTION GUARANTEED - DISTINCTION GUARANTEED - DISTINCTION GUARANTEED Answers, guidelines, workings and references... CASE STUDY:
Read the following case study carefully and answer the questions that follow.
BlueSkies Airlines made a b...
IOP3705
Assignment 4 Semester 2 2024
Unique #:
Due Date: October 2024
Detailed solutions, explanations, workings
and references.
+27 81 278 3372
, INTRODUCTION
BlueSkies Airlines, a low-cost airline established in 2012, has successfully
competed in the highly competitive airline industry. However, as the company
expanded, outdated processes and challenges surfaced, prompting a proactive
approach to organizational development (OD). To address these issues, BlueSkies
partnered with OD Consulting Ltd. to assess the company’s strengths,
weaknesses, and areas requiring transformation. With a company culture that
embraces continuous improvement, the entire workforce supported this change
initiative. The OD team, in collaboration with key stakeholders, began a large-scale
intervention to gather data through the Organizational Culture Assessment
Instrument, interviews, and focus groups. This data provided valuable insights that
guided the development of an action plan aimed at enhancing performance. This
assignment explores the critical aspects of data analysis, interventions, change
management strategies, and institutionalization processes needed to ensure
effective implementation and sustainability of the organizational changes at
BlueSkies Airlines.
QUESTION 1
In the context of BlueSkies Airlines, a combination of qualitative and quantitative
data analysis techniques can be applied to analyze the feedback collected through
the Organizational Culture Assessment Instrument (OCAI), interviews, and focus
groups. These methods will provide a holistic view of the company’s strengths,
weaknesses, and areas requiring transformation.
Content Analysis (Qualitative)
Given that interviews and focus groups were used to gather insights from
employees, content analysis is an ideal method to summarize the qualitative data.
Content analysis involves breaking down the responses into meaningful themes
and categories. For example, in the interviews with crew members, recurring
themes like teamwork, leadership, communication, and work-life balance could
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