MDSE 2350- Trend Analysis & Forecasting Final
Exam Review
- An exclusive collection of products designed by a branded product developer or designer for a
particular retailer, reflecting the partnership between them for a specified length of time.
- It is a variation of an exclusive brand where the names of both partners are included in the
new exclusive brand offering. - ANS-Co-Branding
- Dollar General buying Family Dollar
- LVMH buying Proenza Schouler
- Steve Madden buying Dolce Vita shoes - ANS-Horizontal Integration Examples
- In a mature industry, companies compete through differential advantage.
- It's a competitive edge over other companies. - ANS-Differential Advantage
- Innovation and New Markets
- Desire to compete globally
- Reach new customers
- Expand capacity or expertise in new products - ANS-Mergers and Acquisitions are motivated
by:
- Manages product from cradle to grave
-Is a single version of the truth
-Manages tech pack from concept to production - ANS-An important reason for implementing
PLM in an apparel company is that it:
- Price point below "Better"
- Appeals to women who are price conscious and prefer functional, easy-to-care-for apparel
over fashion extremes - ANS-Moderate
- Product Design
- Product Data capabilities for specification development
- Supply Chain Management capabilities - ANS-Product Lifecycle Management (PLM) software
applications include:
The benefits of buying summaries with Stuvia:
Guaranteed quality through customer reviews
Stuvia customers have reviewed more than 700,000 summaries. This how you know that you are buying the best documents.
Quick and easy check-out
You can quickly pay through credit card or Stuvia-credit for the summaries. There is no membership needed.
Focus on what matters
Your fellow students write the study notes themselves, which is why the documents are always reliable and up-to-date. This ensures you quickly get to the core!
Frequently asked questions
What do I get when I buy this document?
You get a PDF, available immediately after your purchase. The purchased document is accessible anytime, anywhere and indefinitely through your profile.
Satisfaction guarantee: how does it work?
Our satisfaction guarantee ensures that you always find a study document that suits you well. You fill out a form, and our customer service team takes care of the rest.
Who am I buying these notes from?
Stuvia is a marketplace, so you are not buying this document from us, but from seller ACTUALSTUDY. Stuvia facilitates payment to the seller.
Will I be stuck with a subscription?
No, you only buy these notes for $7.99. You're not tied to anything after your purchase.