MKT 320F Exam 3 Vocabulary Study Guide with Complete Solution
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Course
MKT 320
Institution
MKT 320
MKT 320F Exam 3 Vocabulary Study
Guide with Complete Solutions
place - Answer️️ -making goods and services available in the right quantities and
locations--when customers want them
channel of distribution - Answer️️ -any series of firms or individuals who participate in
the flow of pro...
MKT 320F Exam 3 Vocabulary Study
Guide with Complete Solutions
place - Answer✔️✔️-making goods and services available in the right quantities and
locations--when customers want them
channel of distribution - Answer✔️✔️-any series of firms or individuals who participate in
the flow of products from producer to final user or consumer
direct marketing - Answer✔️✔️-direct communication between a seller and an individual
customer using a promotion method other than face-to-face personal selling
discrepancy of quantity - Answer✔️✔️-the difference between the quantity of products it is
economical for a producer to make and the quantity final users or consumers normally
want
discrepancy of assortment - Answer✔️✔️-the difference between the lines a typical
producer makes and the assortment final consumers or users want
regrouping activities - Answer✔️✔️-adjusting the quantities or assortments of products
handled at each level in a channel of distribution
accumulating - Answer✔️✔️-collecting products from many small producers
bulk-breaking - Answer✔️✔️-dividing larger quantities into smaller quantities as products
get closer to the final market
sorting - Answer✔️✔️-separating products into grades and qualities desired by different
target markets
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