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LVMH CERTIFICATION AND FINAL EXAM WITH ACTUAL CORRECT QUESTIONS AND VERIFIED DETAILED ANSWERS |FREQUENTLY TESTED QUESTIONS AND SOLUTIONS |ALREADY GRADED A+|BRAND NEW!!|GUARANTEED PASS |LATEST UPDATE$21.49
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LVMH CERTIFICATION AND FINAL EXAM WITH ACTUAL CORRECT QUESTIONS AND VERIFIED DETAILED ANSWERS |FREQUENTLY TESTED QUESTIONS AND SOLUTIONS |ALREADY GRADED A+|BRAND NEW!!|GUARANTEED PASS |LATEST UPDATE
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Course
LVMH CERTIFICATION
Institution
LVMH CERTIFICATION
LVMH CERTIFICATION AND FINAL
EXAM WITH ACTUAL
CORRECT QUESTIONS AND VERIFIED
DETAILED ANSWERS |FREQUENTLY
TESTED QUESTIONS AND SOLUTIONS
|ALREADY GRADED A+|BRAND
NEW!!|GUARANTEED PASS |LATEST
UPDATE
LVMH CERTIFICATION AND FINAL
EXAM 2024-2025 WITH ACTUAL
CORRECT QUESTIONS AND VERIFIED
DETAILED ANSWERS |FREQUENTLY
TESTED QUESTIONS AND SOLUTIONS
|ALREADY GRADED A+|BRAND
NEW!!|GUARANTEED PASS |LATEST
UPDATE
According to Sandrine Crener from HBS and LVMH, we have moved from a traditional retail model to a
new global and omnichannel model. This traditional model was defined by...
a few stores in a limited number of cities in the world
a target of few privileged people who had physical access to those stores
the promotion of scarcity and exclusivity
Select the key success factors of a best-in-class customer experience.
Customized
Face-to-face focused
Elevating
Memorable
Involving
Relevant
A key stake of the luxury retail is to offer exceptional customer experiences.
I agree
Gamification is a way for luxury brands to get closer to a younger clientele.
1|Page
,Yes
According to Anne Michaut from HEC Paris, what are the purposes of retail today?
Magnifying the product
Celebrating the brand
Nurturing client’s emotion
Developing new products
When it comes to retail, what objectives do Data and AI serve?
Automating tasks to improve customer satisfaction
Optimizing the retail space
Personalizing the customer experience
According to Trent Power, the cost of acquiring a new Client is higher than the cost of retaining an
existing one.
Agree
Sephora Champs-Elysées welcomes an average ... visitors per day, with a team of ... people working at
the store.
10 thousand visitors, 200 people
According to Nelly Mensah, LVMH is leveraging Emerging technologies. They include ...
Blockchain
Web3
3D
GenAI
Immersive experiences
A key stake and commitment of LVMH is to develop its talents in Retail. Those Talents represent at
LVMH:
More than the half of the employees worldwide
What are the main rules to follow when it comes to customer experience?
All of the above
What are the main qualities to succeed as a store manager?
You need to have an insatiable curiosity for products
You need to like people
2|Page
,You need skills in storytelling
You need to be passionate
The Net Promoter Score indicates the probability of clients recommending a product, a brand or service.
I agree
The client experience refers to the interaction between the client and the brand across multiple points
of contact.
True
At Guerlain, what are the three pillars that create a connection with customers?
Store teams
Place and retail design
Customer programs
Releasing new products weekly
Which of these Maisons is the oldest?
- Fred
- Repossi
- Chaumet
- Hublot
Chaumet
What is not a key driver for Selective Retailing Maisons?
- Constant innovation
- Standard product selection
- Personalization of relationships
- Transforming shopping in a unique experience
Standard product selection
Which Fashion House within the Group was founded in 1846?
- Louis Vuitton
- Berluti
- Loewe
- Rimowa
3|Page
, Loewe
How many stores does LVMH manage?
5,600 stores
Among the following activities, which one is not part of the Other Activities sector?
- Culture
- Hospitality
- Art
- Automotive
Automotive
How many employees work at LVMH and how many are women?
196,000, 71% women
How many Maisons are there within the LVMH group?
More than 75
What business sector at LVMH generated the highest share of revenues in 2022?
Fashion & leather goods
Which Maisons are part of the Perfumes & Cosmetics division?
- STELLA by Stella McCartney
- ACQUA DI PARMA
- Maison Francis KURKDJIAN
- FRED
- BENEFIT COSMETICS
- CHAUMET
STELLA by Stella McCartney, ACQUA DI PARMA, Maison Francis KURKDJIAN, BENEFIT COSMETICS
Which is the oldest wine estate and youngest brand in the Wines & Spirits division?
Domaine des Lambrays (oldest) & Eminente (youngest)
Select the appropriate sentences related to LVMH omnichannel strategy:
1. Omnichannel is a client-centric approach aimed at providing a consistent, qualitative, and seamless
customer experience across all channels and geographies.
4|Page
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