MBA-580 Presentation Module 4 Stage_Gate Process and Flowchart
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Course
MBA-580 Innovation and Strat. High Perform. org.
Institution
MBA-580 Innovation And Strat. High Perform. Org.
This is a Module 4 presentation made on Power Point. It is an analysis of the Stage-Gate Process with a flowchart I created. There is speaker notes with every slide.
The Stage-Gate
Process and
Flowchart
By: Katie Letson
August 18, 2024
, The Major Elements of the Stage-
Gate Process
Five Stages Five Gates
1. Idea Formulation 1. Filter Ideas to Preliminary Investigation
2. Filter Projects to Business Opportunities
2. Concept Formulation 3. Filter Projects to Product/ Process Developmen
3. Product Development 4. Filter Products to Limited Launch
5. Filter Products to International Marketing
4. Testing and Validity
5. Launch Preparation and
Commercialization (Robert G. Cooper, 2002)
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