HUBSPOT INBOUND MARKETING
CERTIFICATION ACTUAL EXAM 96
QUESTIONS AND CORRECT
VERIFIED ANSWERS 2024-2025
ALREADY GRADED A+. NEWEST
VERSION
1. All of the following are examples of a SMART goal EXCEPT:
Increase year over year traffic by 30%.
Significantly reduce the amount of time the team spends on creating
content.
Add five new content formats to the website by end of year.
All of the above are SMART goals.: Significantly reduce the amount of
time the team spends on creating content.
2. Which of the following is NOT a category you should organize your
content audit by? (HubSpot Inbound Marketing)
,3. True or false? Social media is a key driver for word-of-mouth
marketing.: true
4. Which of the following is NOT a benefit of having a social media
strategy?
Social media helps you expand your other marketing efforts.
Social media helps you attract buyers.
Social media helps you send better emails.
Social media is a key driver for word-of-mouth marketing.: Social media
helps you send better emails.
5. True or false? A buyer persona is as important as business objectives
when developing a social media strategy.: true
6. Which network has the longest life for a piece of content?
Facebook
LinkedIn
Snapchat
Pinterest: Pinterest
7. What is Snapchat's largest age demographic?
12 years to 24 years
18 years to 30 years
22 years to 35 years
30 years to 50 years: 12 years to 24
years
8.What is social monitoring?
, Having conversations with individuals talking about your industry,
brand, products, and services
Actively looking for mentions and conversations that pertain to your
brand, products, hashtags, and more
Tracking, analyzing, and responding to conversations across the internet
Participating in art, music, and government: Actively looking for
mentions and conversations that pertain to your brand, products, hashtags,
and more
9. What is social engagement? (Version 1)
Having conversations with individuals talking about your industry,
brand, products, and services
Actively looking for mentions and conversations that pertain to your
brand, products, hashtags, and more
Tracking, analyzing, and responding to conversations across the internet
Participating in art, music, and government: Having conversations with
individuals talking about your industry, brand, products, and services
10. True or false? Social content is only used during the attract and
delight stages of the inbound methodology.: False
11. Fill in the blank: If you plan to do real-time marketing, you'll need to
use __________.
An influencer marketing agency
Paid advertising
Social listening
Animated .gifs: Social listening
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