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Unit 12 Assignment 3. Commercialism and the media in sport and exercise.
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UNIT 12 ASSIGNMENT 3COMMERCIA
SATION AN
THE MEDIA
INFLUENC
ON SPORT
AND EXERC
MY LOCAL COMMUNITY NEWSPAPER WILL
HOSTING THEIR ANNUAL ‘STUDENT WRITER O
COMPETITION’ WHERE LOCAL STUDENTS G
OPPORTUNITY TO HAVE THEIR ARTICLES PU
, COMMERCIA
N AND THE M
SUNDAY 28TH OF MAY. UNIT 12 ASSIGNMENT 3 INFLUENC
SPORT A
EXERCI
Edwards, L. (2018, January 9). Has the commercia
Roscoe, J. (2023). CHAPTER 10: Commercialisation and
the media. Jan Roscoe Publications. Retrieved May 11, far? www.linkedin.com. Retrieved May 11, 2023, f
2023, from https://www.linkedin.com/pulse/has-commercialis
https://www.jroscoe.co.uk/downloads/OCRA2_chapter1 luke-edwards
0.pdf
Media Commercialisatio
The term media refers to the communication channels
through news, music, movies, education, promotional
messages, and other data. It includes physical and
Globalisation
online newspapers and magazines, television, radio,
billboards, telephone, the Internet, fax, and billboards. A commercialised product is one that can be Globalisat
It describes the many ways through which we bought and sold for profit. Modern sports played and
communicate in society. Because it refers to all means have become commercialised products that countries t
of communication, everything ranging from a are played for the purpose of gathering example, f
telephone call to the evening news on television can be revenue by providing entertainment events as it is play
called media (Nordqvist, 2022). (Coakley & Pike, 2014). The coverage of world. Spo
sports is sold by governing bodies to media in expandi
outlets who in turn sell them on to markets ar
consumers. To work as an attractive increase th
product, sports must have certain features:
They need to be spectator events. Conditions
They need to be able to attract Globalisat
admission fees. new nation
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