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CONNECT Quizzes for Essentials of Strategic Management 7th Edition by Gamble

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CONNECT Online Quizzes for Essentials of Strategic Management 7e 7th Edition by John Gamble, Margaret Peteraf. ISBN 1547 Section A: Introduction and Overview 1. Strategy, Business Models, and Competitive Advantage 2. Strategy Formulation, Execution, and Governance Section B: Core Concepts and...

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  • March 25, 2022
  • 205
  • 2021/2022
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23/03/2022, 09:52 Assignment Print View




1. Award: 10.00 points




A company’s strategy consists of the action plan that management executes in order to


 compete against rivals and achieve sustainable profitability.

 stake out a unique market position and compete differently.

 develop a more appealing business model than rival firms.

 become better than the leader in one particular area that counts heavily with buyers.

 identify a strategic mission, vision, and goals.



A company’s strategy is the set of actions, business approaches, and competitive moves aimed at
staking out a unique market position in order to outperform competitors and achieve a sustained
competitive advantage.


References

Multiple Choice Difficulty: 2 Medium Learning Objective: 01-01 Understand
what is meant by a company's strategy.




https://ezto.mheducation.com/hm_management.tpx 1/19

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