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1. When opening the Excel version of Capstone®, you should do what to Macros? Enable If there are two identical products, one that has 100% accessibility and one that has 0% accessibility, the product with 100% accessibility will outsell the other 2 to 1 providing all other attributes are ...

What customer segment(s) does your company sell your product to? Low Tech and High Tech Which of the following types of products does your company sell? Genetic Testing Devices Name two expectations customers have that are part of the Customer Buying Criteria. Positioning and Price ...

Foundation fast track an industry report that has key info about your company and your competitors proformas projections of the upcoming year annual reports results from the previous year What do you use to help identify strengths and weaknesses of the company? proformas and...

Reposition a product research current customer buying criteria in the Courier display the R+D worksheet adjust performance observe impacts save the decisions Marketing a product research the competitive environment Courier display the marketing worksheet enter decisions for price obs...

R&D includes what areas: 1. to reposition a product perceptual map chart - shows how we track evolving customer demands in the industry - each solid circle represents a market segment of customers with similar preferences - customers expect your products to be positioned within these soli...

Intro -In charge of a multimillion dollars company that manufactures sensors -business-to-business -gov't split a monopoly into identical competitors where financials are decent, but products are old, marketing efforts falling short, production lines need revamping, etc. industry newslett...

Product: Sensors Sensors are devices that observe physical conditions. For example, the average cell phone contains dozens of sensors that allow it to interpret touch, spatial orientation and signal strength. New sensor businesses are created every day in areas as diverse as security, aeronautic...

To invent a new product, which simulation inputs must be provided? Name, Size, Performance, MTBF Buyer's Market The best time for consumers to buy; characterized by large supply, small demand, and low prices. Seller's Market The best time for producers to sell; characterized by la...