BPL 5100 - MIDTERM REVIEW QUESTIONS AND COMPLETE SOLUTIONS
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Course
BPL 5100
Institution
BPL 5100
WHAT IS BUSINESS STRATEGY LEVEL VS. CORPORATE LEVEL STRATEGY? - Correct Answer BLS:
How to position a firm in an industry.
- how to get a competitive advantage
- how to pick-up a strategy (low-cost or differentiation)
CLS:
- In what business are we in? Example: Avon (although Avon has a ...
DEFINE COST-LEADERSHIP STRATEGY? - Correct Answer Cost leadership strategy is the ability to lower
the costs.
Ans.: Decision on how to lower the costs (production) and then to sell goods or services at a cheapest
price.
PEOPLE ARE IN THE HEART OF STRATEGY, HOW HUMAN RESOURCE CAN ENABLE THE SUCCESS OF
STRATEGY? - Correct Answer Ans.:
- Human Capital (Talents) --> Intellectual Capital (intangible resources)
- Skills and Experiences
--> monitor behaviors (team work)
--> improve skills to training, couching, mentoring, and etc.
--> design a specific structure for these strategy and people.
WHAT DO YOU MEAN BY "THE NATURE OF THE ENVIRONMENT"? HOW CAN WE IMPROVE ON
UNDERSTANDING IT (difficult to predict = uncertainty)? - Correct Answer Ans.: difficult to predict =
uncertainty
--> External environment = industry
--> Trends and changes of the industry
--> Environmental scanning/mentoring/forecasting.
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