Exam (elaborations)
MNM3709 Assignment 3 (COMPLETE ANSWERS) Semester 2 2024 - DUE 1 October 2024
- Course
- Institution
MNM3709 Assignment 3 (COMPLETE ANSWERS) Semester 2 2024 - DUE 1 October 2024
[Show more]
1 review
By: londiwemthimkhulu • 3 days ago
Seller
Follow
StudentGyde
Reviews received
Content preview
MNM3709ASSIGNMENT 3 (SEMESTER 2)
DUE DATE: 1 October 2024
Written Assignment Submission Guidelines:
Please ensure that your assignment is submitted electronically through the myUnisa platform no
later than October 2024. Kindly note that fax or email submissions will not be accepted.
NB: Assignment submitted to the lecturer(s) through email will not be considered.
QUESTION 1:
Generic Strategies for Competitive Advantage
1. Cost Leadership OBC Meat and Chicken may use a cost leadership strategy by offering meat
products at lower prices than competitors. By sourcing locally and reducing overhead costs, they
can provide affordable products while maintaining profitability. This allows OBC to attract price-
sensitive customers, creating a sustainable competitive advantage.
2. Differentiation OBC could differentiate itself by offering a unique selection of high-quality,
organic, or locally sourced chicken products. By highlighting the freshness and ethical sourcing
of their meat, OBC creates a brand image that appeals to health-conscious consumers, giving
them a competitive edge.
3. Focus Strategy OBC may employ a focus strategy by targeting a specific market segment, such
as low-income communities in Gauteng. By understanding the unique needs of this segment,
OBC can offer tailored products and services that meet the specific demands of the local market,
ensuring long-term customer loyalty.
The benefits of buying summaries with Stuvia:
Guaranteed quality through customer reviews
Stuvia customers have reviewed more than 700,000 summaries. This how you know that you are buying the best documents.
Quick and easy check-out
You can quickly pay through credit card or Stuvia-credit for the summaries. There is no membership needed.
Focus on what matters
Your fellow students write the study notes themselves, which is why the documents are always reliable and up-to-date. This ensures you quickly get to the core!
Frequently asked questions
What do I get when I buy this document?
You get a PDF, available immediately after your purchase. The purchased document is accessible anytime, anywhere and indefinitely through your profile.
Satisfaction guarantee: how does it work?
Our satisfaction guarantee ensures that you always find a study document that suits you well. You fill out a form, and our customer service team takes care of the rest.
Who am I buying these notes from?
Stuvia is a marketplace, so you are not buying this document from us, but from seller StudentGyde. Stuvia facilitates payment to the seller.
Will I be stuck with a subscription?
No, you only buy these notes for $3.01. You're not tied to anything after your purchase.
Can Stuvia be trusted?
4.6 stars on Google & Trustpilot (+1000 reviews)
75619 documents were sold in the last 30 days
Founded in 2010, the go-to place to buy study notes for 14 years now