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HUBSPOT DIGITAL MARKETING CERTIFICATION EXAM SOLVED -7 GR A+
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HUBSPOT DIGITAL MARKETING CERTIFICATION EXAM SOLVED -7 GR A+
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HUBSPOT DIGITAL MARKETING CERTIFICATION EXAM SOLVED #7 GR A+To keep your content calendar agile, it shouldn't extend more than... - correct answer 3 months
All of the following are attributes of a content creation workflow EXCEPT - correct answer How much money it will cost to complete initiative
You asked your colleague to provide feedback on a blog post you recently wrote. When they sent you their feedback, they made edits directly in the doc. Is this a best practice for a content editing process? - correct answer No, the editor should have tracked changes which would have shown you where they would apply recommended edits.
True or false? You should use a consistent naming system to store and easily identify hosted files. - correct answer False
True or false? Your content creation framework should stay consistent over time - correct answer False. As business goals and content change, so should your process to
support them
True or false? If you want to produce great content, then you need to hire an in-house content creator - correct answer False
True or false? When possible, you should try and use extensive vocabulary in your writing. - correct answer False. Extensive vocabulary makes you appear less credible and confident
Fill in the blank: The following sentence is an example of ____________ voice? "The grocery shopping was done by your father." - correct answer Passive
To help increase awareness for an upcoming product launch, your manager increases paid promotion funds by 300%. Which channels could you disperse these funds to? - correct answer All of the above
When is the most effective time to boost content on social media? - correct answer When it's performing well.
True or false? You should post the same message across all of your social channels. - correct answer False. You should customize the message based on the platform
Which network has the longest life for a piece of content? - correct answer pinterest
On which social network should you share content most frequently? - correct answer Twitter What does CRM stand for? - correct answer customer relationship management
Which KPI is most likely to be a vanity metric? - correct answer Reach
What is the purpose of the delight stage of the inbound methodology? - correct answer all of the above
True or false? As buying behavior changes, the inbound philosophy will also evolve. - correct answer False
Fill in the blanks: Tail winds are to ________ : as headwinds are to _________. - correct answer Forces, friction
What is the difference between a brand keyword and a non-brand keyword? - correct answer Brand keyword = includes brand name
What is one benefit of running search ads for brand keywords? - correct answer They protect your traffic if a competitor bids on your brand keywords
Fill in the blank: A keyword set to _____ match type will display your ad if the search term contains the same order of the words, but it can also contain additional words. - correct answer phrase
Fill in the blank: A keyword set to ______ match type will display your ad when the search term contains any or some combination or variations of the words in your keyword, in any order. - correct answer broad
If you have a keyword set to broad match, but you want to select specific keywords that must be included in the search query for your ad to be displayed, what would you use? -
correct answer a broad match modifier
Which of the following represents a phrase match keyword? - correct answer "smart tv"
Which of the following represents a broad match keyword? - correct answer wall art
Using tracking code, Google Analytics can report on data from which systems? - correct
answer - ans
True or false: Quality score is an algorithm that scores each of your search ads on spelling and grammar. - correct answer false
From top to bottom, what should your search account structure hierarchy look like? - correct answer campaigns, ad groups, keywords
What is the benefit of including ad extensions in your search ads? - correct answer Take up more space in the serps,
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