bundle for GMS 522 Chapter 1 Exam Questions And Answers

GMS 522 Chapter 2 Exam Questions With Verified Answers Animosity - Answer-hostility towards country from past events - reduced willingness to buy /.Consumer ethnocentrism - Answer-feel morally wrong to buy products from foreign countries: CETscale - 17 items consumers rank 1(agree) - 7(disagre...

GMS 522 Chapter 3 Study Questions And Answers BoP marketing - Answer->4b poop people - $2 per day = high combined purchasing power) /.BoP marketing - Opponents - Answer-<4b, 80% $ on basics (engel's law), low $-low margin-high vol) /.BoP marketing - Proponents - Answer-Rio $1.2b = Wh...

GMS 522 Chapter 4 Exam Questions And Answers Cross-border legal disputes - Political risk Components - Answer-PRI, ORI, R factor /.Dealing with cross-border legal disputes - Answer-different ethical standards: litigation-lawyer/mediation-voluntary neutral party compromise / arbitration-binding...

GMS 522 Chapter 5 Exam with correct Answers 100% Accommodating negotiation style - Answer-you win, I lose /.Amae - Answer-the Japanese concept of "indulgent love," results in Shinyo /.Avoiding negotiation style - Answer-I lose, you lose /.Beijing (capital) - Answer-"Political, bureauc...

GMS 522 Chapter 6 Study Questions And Answers Benchmark - Answer-A familiar number used as a point of reference. /.Common Denominator - Answer-A number that is a multiple of two or more denominators. /.Common Multiple - Answer-A number that is a multiple of two or more numbers. /.Denomi...

GMS 522 Chapter 7 Exam Questions And Answers analytical competency - Answer-the ability to evaluate and analyze information to make actual decisions and solve real problems /.availability bias - Answer-occurs when people assess a current event or situation by using information that is "read...

GMS 522 Chapter 8 Questions With Verified Answers Entry mode - Export - Answer-low risk/low return/little control) - Direct/indirect exporting /.Entry mode - Hierarchical - Answer-full control, 100% reward = risk) - Wholly owned foreign subsidiary, Cross border acquisition, Greenfield /....

GMS 522 Chapter 9 Exam Questions With 100% Correct Answers A product - Answer-a bundle of atributes (featurs functions benefits and uses) capable of exchange or use /.Brand equity - Answer-the value of a brand to the firm (products with a well known brand name generate more equity) /.Consu...

GMS 522 Chapter 10 Study Questions With Correct Answers 11Cs framework - Answer-exogenous or controllable - Customer characteristics, Distribution culture, Competition, Company objectives, Character, Capital, Cost, Coverage, Control, Continuity, Communication /.Against Gray Trade - Dealer - ...